Corporate leaders have to manage the increasing external and market complexity in order to maintain or enhance competitiveness. Against this background digitalization provides new opportunities, however, must not be limited to technology aspects only. DSI shares expertise to facilitate a proper digitalization strategy and leverage on such opportunities.

For example, our DSI Triple Long Tail© Strategy is at the heart of maturing digital business models, adding value through individualized products and services as well as differentiated prices. Leading B2C companies such as Amazon, eBay, iTunes, Netflix und Rhapsody can function as role model and provide analogies for both B2B businesses as well as B2B2C strategies, accordingly.

In times of industry convergence and new market entries of tech players, nothing stays the same. Moreover, pandemics like COVID-19 drive digitalization too. Leaders better anticipate what's next for their industry and develop their businesses pro-actively. DSI provides comprehensive expertise based on three pillars: We leverage on our industry expertise from working in your industry over many years, we refer to proven pattern and methods of business model development and we focus on mobilising the know how of your organization. New business models are at the heart of digitalization and provide the opportunity to generate real impact.

Example: From AgTech to CagTech (see video)

Digital business models typically refer to the usage of big data and AI technology. These business models depend on critical mass of data, and statistical significance of functional relationships associated. Most of these business models, still, lack monetarization. DSI, therefore, is offering monetarization expertise, which can improve amortisation with means of so called bridging use cases. Bridging use cases can help to shorten pay-off periods and facilitate speed of subscriptions, and thus "bridge" towards monetarization.   

New technologies like IoT typically provide the opportunity to measure the functionality of services or products. Pricing thus develops from volume-based to performance based pricing, thus value pricing. Moreover, cost drivers can be controlled more effectively as a basis for de-averaging of cost and stop the erosion of margins. The DSI pricing approach addresses these potentials, systematically, and can help to improve both top and bottom line. Proven tools can help to apply new pricing policies in day-to-day operations of your sales as well as operations team.

The impact of technology on a stand alone basis is limited. Many IT and digitalization projects show poor business cases, which is not sufficient for scaling up. Such business cases are attached to sunk investments. Therefore, DSI considers business enablement and innovation potentials, comprehensively, to facilitate that your technology investments are reasonably paying off. We bring business and technology together to support you in getting the most value out of your IT and addressing the full business impact. For us, business case building is an agile process so that we suggest to align on the two perspectives, technical feasibility and commercial viability.

Although change has been an integral part of human history, major changes, whether in business or private life, often lead to resistance, fear, and a feeling of powerlessness among those affected. Major changes in the workplace can have an enormous impact not only on the working life but also on the private life of the employees. Worries about the future and resistance to giving up habitual ways of doing things often arise. Some people have already gone through many changes in their working life and feel too tired to go through change again. 

DSI knows these challenges and can share expertise with you for achieving your business transformation objectives with a comprehensive change management program. We under-stand change management as an integral part of the overall project, where close coordination and cooperation is crucial for success.  

"Digital transformation is mostly a question of effective change management, which is often underestimated"

Eva Pauly Portrait

Eva Pauly, Senior Product Owner of DSI

DSI Change Mgt Approach DSI Change Management Approach.pdf (1.69MB)

DSI Change Mgt Approach

DSI Change Management Approach.pdf (1.69MB)

In order to make your digitalization strategy work, a number of use cases have to be developed to make it happen. While many companies still are in a proof-of-concept phase, just developing 5 - 10 use cases a year is typically not good enough. To unlock the full innovation potential of digitalization, DSI shares expertise to perform an accelerator that generates multiple new use case ideas every months, priorities continuously for jointly defined criteria, translates prioritised ideas into design and proceeds with the build phase. Instead of a one-off exercise the DSI accelerator can establish a regular processes for ideating use case as well as a factory to build and deploy. 

In line with our principles to think big, start small and scale fast, a consistent and state-of-the-art enterprise reference architecture is a foundation for every digitalization journey. Many companies spend a lot of money for single use cases but without overall alignment to make sure everything fits together in a target state. The DSI reference framework is a basis to develop a customised, proven to-be architecture and slice architecture cuts in line with the implementation journey and overall digitalization journey of our clients.